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Course Outline
DAY ONE
Introduction
- The Qualities Of A Professional Salesperson
- Selling, Negotiating, And Marketing: The Differences Between Them
Analysis And Planning Strategies
- Business Analysis
- Sales Forecasting
Understanding The Components Of A Successful Sale
- The B2B Sales Process
- Understanding ‘How’ People Buy And ‘Why’ They Buy
- Facilitative Vs. Consultative Selling
- The Buying And Selling Cycle
Knowing Your Customers
- Targeting the Right Person In An Organization
The Customer / Buyer Meeting
- Building Trust
- Selling With O.P.E.N. Technique
- Features, Advantages, Benefits
DAY TWO
Writing Effective Proposal
Sales Presentations
- The 5Ps of And Effective Presentation
- Preparation
- Making A Presentation
- Identifying Buying Signals
Closing The Sale
- Avoiding Sales Resistance
- Concluding The Agreement
Maintaining Key Accounts
- Knowing Your Customers
- Understanding Needs And Expectations
- A Hierarchy Of Client Needs
- Customer Relationship Management
- Follow-Up And Follow Through
- Understanding Behavioural Styles When Selling
Keeping Yourself And Others Motivated
- Sales Motivation
- Setting SMARTER Goals
The Way Forward
Requirements
This program is designed for those who have at least two years of professional selling experience
14 Hours
Testimonials (1)
it was a very good training based on experience